An AI marketing agent — built only for law firms
Associate watches your website, search performance, and
competitors around the clock, drafts the work that matters, and
publishes it the moment you approve.
Website✓ Draft ready
Two local firms rewrote their car-accident pages this year. Associate drafted the updates you’re missing—additions only, ready to publish on your approval.
AI SearchNeeds a plan
AI assistants treat a competitor as the trusted source here. Associate mapped why—and what it takes to become the cited firm: content depth, entity consistency, and third-party signals.
Search Console
Search Console shows steady demand for it. Associate drafted a new FAQ section to add—additions only, ready to publish on your approval.
The economics
The most valuable strategic work in legal marketing is front-loaded. Once a firm’s positioning, messaging, website, and core content are established, the majority of ongoing work becomes operational.
That operational work still matters enormously—but it shouldn’t require paying an agency a $3,000–$5,000 monthly retainer, year after year.
Associate was built for that maintenance phase—continuously monitoring, updating, and improving your marketing, and preparing changes for your approval instead of generating recurring agency labor.
How it works
You set it up once
One click, from your site’s admin.
Search Console, read-only.
Practice areas, priorities, voice.
The firms you actually compete with.
It maps your playing field, monitors everything continuously, and drafts
the work—you just approve.
From the founder
John has worked in law firm marketing for fourteen years—long enough to watch the retainer model bill firms for maintenance and call it strategy. He’s a former attorney, so he knows the work that actually matters and the work that just fills an invoice. He still keeps a handful of longtime clients. Associate is what he’d been doing for them by hand, now done continuously and handed to the firm to approve.
Read John’s story →Admitted in Connecticut, Illinois, and North Carolina; currently inactive.
Pricing
For solo attorneys and smaller firms.
$299/month
For established and growing firms.
$599/month
For larger firms and multiple offices.
Custom
Let us host and run your WordPress alongside your Associate membership: hosting, plugin updates, version upgrades, security patches, and backups, all handled. Available with any plan.
No. Associate prepares the work and waits for your approval before publishing.
No. Associate is marketing software. Your firm reviews every draft for legal accuracy and advertising compliance.
Your WordPress site, read-only Search Console access, firm priorities and voice, and the competitors you actually watch.
Associate continuously handles the repeatable monitoring and preparation work, then brings your firm finished work to approve.
In one Marketing Inbox containing drafted Actions and clearly marked Work Orders.
Connect your firm website once. Associate reviews the
marketing and prepares the work. You review it.